What Platforms Should I Build For?

FYI – Re-posting this since my server had crashed and this was between a backup.
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At a recent dinner with a number of friends from the mobile gaming industry, I validated that iPhone was the #1 platform in terms of revenue but what’s interesting is what the rest of the platform stack looks like in the US – in order of revenue rank:

1. iPhone
2. Blackberry
3. BREW
4. J2ME
5. Android

One of the game publishers said iPhone was doing 7X Blackberry which was their #2. Note, in the BB App World, apps are often listed upwards of $20. Also interesting to see Android at the bottom of the list but I fully expect that to climb especially as more Android based devices are launched later this year assuming we don’t have massive app store fragmentation on the platform. That being said, I also hear Android has the highest return rate, near 75% for some developers given how seamless the process is to return an application (clicking a button rather than having to make a phone call).

BREW is still a big money-maker and several X more than J2ME even though it’s basically a Verizon-only proposition – this story hasn’t changed from 01. The contrarian move would be to double-down on BREW given that so many developers are focused on the high-end. Also interesting is that S60 and Windows Mobile are not on the map but again, I fully expect that to change once the Ovi store is in full-force and the Windows Marketplace is up and running.

Author: mobileraj

Mobile!

1 thought on “What Platforms Should I Build For?”

  1. I still feel that J2ME is the best and most preferred by most mobile users. I have been using various business phones for 2 years now and find it really hard to find decent 3rd party applications for them.

    And I still feel that being able create Java based application that can be used on multiple platform would make an application click like none other among mobile users. Mobile OS’ like BB, WM, Android, Symbian and Linux all support J2ME based applications making it the most preferred platform for all sorts of OS’.

    Interestingly, few j2me application also make a use of flash that enables the application to me more interactive.

    Like

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